About Me

I Don't Just Do SEO.
I Obsess Over It.

Most agencies will tell you they "specialize in growth." I'll tell you something more useful: I've spent 6+ years inside the engine room of SEO, writing content that had to rank or die, managing teams across time zones, and untangling why a website wasn't showing up when it should have been. Shehroze & Co. exists because of everything I learned doing that work myself, not from a course.

Career Chapters

Let's Build Something That Actually Ranks.

No fluff, no recycled templates, just a strategy built around your business.

Contact Me
Chapter 01 Early Years

Where It Actually Started

I didn't plan to fall in love with SEO. I was still finishing my Computer Sciences degree when I took my first real job, writing content for affiliate websites, the kind that only survives if it ranks. No ranking, no traffic, no revenue. That pressure taught me something fast: good writing means nothing if it doesn't match what people are actually searching for. That lesson never left me.

Chapter 02 Systemization

Learning To Think Bigger

One job turned into three roles at the same company, then a jump into leading SEO for tools used by people around the world, some of them in languages I don't even speak. That forced me to learn SEO as a system, not a checklist: keyword strategy, technical audits, content quality, backlinks, localization, all moving together. I stopped thinking like a writer and started thinking like a strategist.

Chapter 03 Global Scaling

Going Global (Literally)

At one point, I was ranking websites in Spanish and Portuguese, markets where I couldn't read half the competitor content I was analyzing. It's one thing to rank a website in your own language. It's another to figure out how people search, click, and buy in a market you've never lived in. That experience is where I really learned that SEO isn't universal, it adapts, or it fails.

Chapter 04 Enterprise B2B

Where I Am Now

Today, I lead SEO for an international SaaS product, running a cross-functional team of developers, designers, writers, and fellow SEOs, turning technical audits and analytics into real, qualified leads for a global B2B audience. Six years in, five companies, dozens of products, and the same rule holds: no guessing, only what the data proves.

Chapter 05 The Agency

Why Shehroze & Co. Exists

Somewhere along the way, I got tired of watching business owners get sold "marketing" that looked impressive in a proposal and did nothing in the real world. So I built Shehroze & Co. — not as a big faceless agency, but as me, working directly with you, backed by a trusted network of specialists I've handpicked over the years. You get senior-level thinking without the agency runaround.